Blog Guidance
As part of reviewing a product, there will be times when you will be linking to the brands website (e.g. blog article). We have created a quick-start guide on best Google practices for you and the brand, when it comes to doing this.
Please see below an example of using links in your article based on a moses basket from The Little Green Sheep. The same principles shown here apply to any product from any brand.
THERE ARE 3 TYPES OF LINKS:
Brand Home Page Link: brand name
Category Link: the category name in which the product forms part of
Product Link: the product name
We would love all THREE types of links present when linking from an article about the product to the website.
WHY IS IT IMPORTANT?
This will help boost the visibility of your blog and the brand on Google searches,
for these related keyword searches.
SPECIFIC EXAMPLE:
Please see and follow the below specific example relating to this product.
Brand: The Little Green Sheep: “Ever since I first bought a Little Green Sheep product”
Category: Moses Basket: “I was so excited when I heard they were bringing our a new Moses basket”
Product: Dove Grey Natural Knitted Moses Basket: “The new dove grey natural knitted Moses basket arrived just in time two weeks before baby Ella was born”
We hope you have found this information helpful, if you have any questions about your blog please give us a shout at hello@babasocial.com